Feelm Showcases New Battery

Posted 26th June 2023 by Dave Cross
Feelm, part of leading atomisation technology company Smoore, showcased its new TOPOWER disposable vape battery solution during a major industry event in the Middle East. The pioneering power technology is intended for markets that allow higher puff counts and has been designed to increase the endurance of single-use devices.

Feelm says:

  • Compact build promises the ‘longest shelf life in the industry’
  • No-charging design means lower costs for brands and more convenience for consumers
  • Innovation to play a ‘leading role’ in unburdening smokers from the harms of cigarettes, says leading aerosol expert

Compared with mainstream batteries, Feelm says their new development offers 30% more capacity with the battery size remaining unchanged and can deliver over 6,000 puffs without needing to be recharged.

In addition, TOPOWER is said to also deliver a ‘constant power output’, which reduces the loss of taste caused by voltage drop.

FEELM adds that the new innovation boasts the ‘longest shelf life in the industry’, promising just 1% power attenuation over six months and 3% over a year – which the brand says is 1/10th the level seen in traditional batteries.


Speaking about TOPOWER, Rex Zhang assistant president of FEELM said: “This is our new battery technology customised for higher puff disposable vape, with large puff vaping without charging, ultimate-low discharge, ultimate-high energy density.

The end goal for our industry is to create a smoke-free future and unburden adults from the harms of deadly cigarettes – technology is going to play a leading role in achieving this.”

Rex Zhang added that the ‘no-charge’ element of TOPOWER was beneficial not just for brands, but for consumers as well. He said the battery solution “eradicates” the need for additional charging cables, which eliminates the necessity for internal charging devices and consequently saves on production costs.

He also said consumers would no longer need to worry about when and where they could next plug their disposable in, “reducing user anxieties” and creating a “more convenient vaping experience”.


TOPOWER has been incorporated into two solutions – Feelm Max’s ceramic coil disposable solution and Power Alpha's mesh coil solution – to ease the “low battery anxiety” of as many users as possible. Feelm Max and Power Alpha have already been extensively commercialised and have achieved considerable success in multiple countries. Feelm says that the commercial value added by the solutions and technology opens up a plethora of possibilities for brands with the company adding that, “the technology is a testament to Feelm’s unwavering determination to innovate and evolve.”

 Dave Cross
Article by Dave Cross
Freelance writer, salad destroyer and live culture convert.
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