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Ecig Facebook Petition

Another petition about vaping, this time aimed at Facebook

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The right to be heard is an important thing but hard to do when organisations believe vaping advocacy is promoting tobacco or tobacco-related products. The social media monolith that is Facebook, like many organisations, is struggling to come to terms with how it deals with the subject of electronic cigarettes.

“You are being lied to”, goes the tagline to the A Billion Lives documentary. The director, Aaron Biebert, explained in an interview how the false studies and media bias drove him to make a film that had to be made. It is a film that shows how money from pharmaceutical and tobacco companies has corrupted governments.

Social media giant Facebook, as if to prove Biebert’s point, banned the film’s advert. But vapers sprang into action following an appeal from Biebert and the team: “This week, you didn’t give up. You fought back. You told Facebook you weren’t going to stand for censorship of a film.

– CASAA shared the story
– A petition was started
– Articles were written
– You changed your pictures & names
– You shared the story 1000’s of times
– 100,000 people woke up

I’m proud to announce that Facebook has reversed their position. Our ads are no longer censored. You did it.”

Another protest has begun, one demanding that Facebook removes vaping from the tobacco category altogether.

“Vaping is NOT a tobacco product just because it contains Nicotine! Tell Mark Zuckerberg and Facebook to change their definition of a tobacco product to NOT include vaping products. Vaping can help people quit smoking. We deserve to have our voices heard and this change needs to happen,” states the online petition at

At the time of writing the petition has accrued over eleven and a half thousand signatures. Those signing up have included a whole number of reasons why it is in the wrong category:

Bill from Tennessee highlights the point that nicotine is found in all type of products and plants and not simply the product of one plant. JC from Ohio says: “I'm signing because vapor products are the only thing that got me off of deadly tobacco. My health and over all well being had greatly improved because of vapor products. They are not tobacco. In fit or form.”

Mark in Portsmouth adds: “Vaping is not tobacco. While it can be a nicotine product, it contains none of the harmful ingredients of tobacco products. Thus vaping has none of the harmful effects of smoking. Changing the Facebook status of vaping, at large, to its own category will help countless people, and further the public's understanding of vaping, as an alternative and as an industry. The consequences of such action are far reaching and without parallel, as Facebook is large source of information across many countries.”

Do you think there is a point to a protest like this? Do you think Facebook will place electronic cigarettes in a different category?

Dave Cross avatar

Dave Cross

Journalist at POTV
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Dave is a freelance writer; with articles on music, motorbikes, football, pop-science, vaping and tobacco harm reduction in Sounds, Melody Maker, UBG, AWoL, Bike, When Saturday Comes, Vape News Magazine, and syndicated across the Johnston Press group. He was published in an anthology of “Greatest Football Writing”, but still believes this was a mistake. Dave contributes sketches to comedy shows and used to co-host a radio sketch show. He’s worked with numerous vape companies to develop content for their websites.

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